Laura Vinroot Poole and Irene Neuwirth Bring Capitol Boutique to L.A.: Retailer Laura Vinroot Poole is bringing her Southern charm to Southern California, with a little help from a friend, L.A. jewelry designer Irene Neuwirth.
By Booth Moore
"The owner of the Charlotte, N.C., boutique Capitol has opened a 3,500-square-foot store at the Brentwood Country Mart in Los Angeles, with a little sparkle from a friend, jewelry designer Irene Neuwirth, who provided her own shop-in-shop.
“My second largest client base is California and I’ve always loved the Country Mart,” said Poole, sitting down with WWD on opening day, in front of the store’s brilliant blue de Gournay screen. “It’s her second largest client base because I’m buying all of it,” deadpanned Neuwirth, proving her point by wearing her most recent purchase from the day before, a linen dress decorated with whimsical red crabs by Turkish designer Gül Hürgel."