ALEJANDRA ALONSO ROJAS

ALEJANDRA ALONSO ROJAS

Madrid-born designer Alejandra Alonso Rojas learned her craft from the women on both sides of her family, a tradition enriched and passed down for generations. Her lifelong practice draws from a deep understanding of Spanish tradition and sophistication met with her taste for modernity. Eschewing trends and seasonality, Rojas’s designs cater to modern, pioneering women who value timelessness. The line is an evolution of the designer’s signature styles, a foundation of hand-knits, impeccable tailoring, and hand-finished details. -Alejandra Alonso Rojas